My husband just bought a Specialized Stumpjumper Comp today and was shocked to find out it came with $250 of free Specialized gear. It wasn't a set thing either, it was his choice. He picked up some new gloves and new mountain bike shoes. The shop said it was a Specialized Tour de France promo and depended on how much the bike was (less than $1000 was $50, S-works was $400). Pretty cool if you are in the market for a new bike and leaning towards Specialized.