I think a big issue is that bras are suffering from vanity sizing issues, I have always used the band size as per my measurement and the cup size is per measurement, and I have have enough trouble finding something in stock as simple as a 34dd good help you lot with petite fits. I don't understand padded push up bras for anything beyond a b cup, VS don't have 3 clasp closures. If I am a DD I want a wider band strap and no push up or padding, I want smooth lock and load preferably with separation. I don't have to much trouble with sports bras with a compression fit but the uniboob is tolerable when working out. Online is easier for finding something in stock. Heck, my teen needs a non sports bra and even bras in her size are padded to the max in the kiddie bra area.