Quote Originally Posted by shootingstar View Post
This is project to encourage girls and young women 10-25 yrs. from Darlington U.K. and Bremen, Germany, to cycle more regularily.

http://www.bikebeauty.org/english/project-description/ A bit hard to read that font.

Anyway, amazing that the project coordinators are lumping such a wide disparity of ages into this project. Would think that slightly different tactics need to be used for different age groups, etc. to get gals cycling more often.
Dear Shooting Star,
thank you for finding us and pointing our project out to this forum. I just want to answer your question about "lumping" together such a wide age range in our project. Some of that is explained in our project description, which you can download as a pdf file in English and read it in peace offline and please thoroughly.

We did not start with such a wide range but realized in the process that we would have to look that far (in terms of width). Because the crucial point of our view starts with puberty, when girls stop cycling in Britain but not in Germany. And we could have widened our view even more to women of our age, which might even happen, because it is not so much about age that we are working about but habits - female transport habits. We come from an even wider view: climate change, emancipation and life quality in urban areas. And we narrowed it down to girls and young women, coming from the question, why women do not cycle in an everyday mode in Britain (and probably in Canada, the US of A etc.. )
We are not talking about race-cycling, mountainbike-cycling, no no, we work about everyday, gentle cycling to work, to school, to the gym, to the shops, to the kindergarten etc..
We found that the source for the non-cycling women lies in their puberty, and we are now looking at the issue, why puberty stops them. And now please go back to our web site, look at our project description.....
And maybe our Pros and Cons.
And I am very happy to discuss it all with you. Looking forward to that.
Best wishes wuppidoc