The NYT article is very good - worth the registration. I can't wait to try the St. George Spirits version! From the article:

St. George, which will cost around $75, is the most layered of the three. Mr. Winters has a history of capturing delicate aromas in a bottle (a vodka of his called Hangar One smells just like mandarin blossoms) and his Absinthe Verte is full of fresh green herbs. Anise and fennel make their scheduled appearance but hardly dominate.