IF I had a decent LBS I would support it
I do not have a decent bike store anywhere near me. I have several to choose from, which are very close to me or reasonably close to me. High prices, rude behaviour, refusal to carry anything for women, oh the list goes on. I did, thankfully from word of mouth, find an awesome bike store. The downside? It is quite a hike for me to routinely go to to pick up small items. So I do rely heavily on the internet. Oh I have asked every.single. bike store in my area as to why they carry bike clothing for men and small children (does a toddler really need a jersey???), but not women and their responses where all the same (even at the bike store I like) "Women's cycling clothing does not sell". So I rely heavily on the internet to buy all my clothing--well thus far I have only purchased clothing from TE and have not been disappointed onced or given incorrect advise and their patience is astounding.
Long story short-IF I had a decent shop near me I would indeed put up with some prices being higher. I would be thrilled to find a store that carried womens clothing so I could actually see things in person, feel the fabrics, and try items on. To be able to do that, I would indeed pay more.
Jennifer
“Live as if you were to die tomorrow. Learn as if you were to live forever.”
-Mahatma Gandhi
"We are what we repeatedly do. Excellence, therefore, is not an act but a habit."
-Aristotle