You just have to laugh.

Once again an airburshed man on the cover posing with a road bike, but in a nod to women bicyclists (and mtbers) everywhere, he is holding a Luna wmn's mtb team water bottle.

Then when you open the flap, you find the chickie and the rest of the bike.

Whoa, maybe he's holding the water bottle for her? (her shorts, ummm, don't they seem a little TOO low?)