Interesting.... the folks who bring us Challenge Roth are now taking over Ironman Canada in Penticton.

http://triathlon.competitor.com/2012...n-canada_60085

So, Ironman reduced St George to a 70.3, postponed a decision on whether to continue NYC, reduced Mont Tremblant to a 70.3, sold off (or lost?) Ironman Canada...

Diversifying? Taking over more half-Iron and shorter races to extend their reach? Not as much money in the big Ironman races? Increasing demand by reducing supply?