If you want to stick close to your business theme, I think the problems and solutions cards can actually be a good intro to a presentation. It certainly works with decision theory (the so-called "garbage can" theory of decision-making says there are problems floating about without solutions and solutions floating about without problems and occasionally the twain meet and more or less work together, but they are not necessarily perfect matches). You could have three types of players -- problem owners, solution owners, and marketers whose job it is to explain how any random pair of them could be a good match for one another. And then when you've got their attention, you could go serious on them about how to do this sort of thing better, or how your software developers actually listen to problem owners and thereby actually have come up with good and readily salable solutions.