I adore Ibex as well but my complaints are in the w's sizing.
1) The lack of an XL in many of the w's styles
2) As a am a strapping young lass (over 6 feet) the tops are always REALLY cropped on me. Which I hate for several reasons. Mostly because the bottom of the shirt is above my waist in most pants creating the illusion that my boobs are really low and resting on my stomach (ok, that may be my own paranoia), but also because if I stretch or say, I dunno, bend over handle bars my back and flabby stomach are exposed. Arcteryx makes a few wool tops that seem to run a little longer in the torso, but they too tend to stop at a size L and I feel that there L is really more of a M (ahem, yes it could just be me again).
So, sadly for me I have found that I can really only wear some of the Ibex casual wear/sweaters or use the tops for layering vs athletics.
Finally, despite my love of wool and knowing that the Ibex stuff doesn't itch I still fear their wool underwear esp. the thongs. Thongs creep me out, but wool thongs? That makes me feel really funny.