Thanks for the input ladies.

I do a lot of fitting already with people that already have their bikes and it's different process than fitting someone from scratch so they can find the bike that works best for them or have one built as opposed to retrofitting a bike they already own.

With retro-fitting, I do this both through the PT clinic where I work, in which case we can often get it paid for through insurance. I'm not sure that I could do that with the fit from scratch, but it might be possible.

I also have my own coaching company and I do fitting privately as well. I'm seeing the fit from scratch situation as being something I do more privately and not so much in the clinic.

I am planning on meeting with the local LBSs and I also plan to market to some of the custom frame builders in Oregon. I'm pretty excited about that.

I do plan on marketing myself. I'm going to make an effort to help people understand what it means to have a fit done by an experienced PT verses a bike shop fit. Don't get me wrong, there are lots of great bike shop fitters out there. And I also plan to make a big deal out of my rather extensive and diverse background in cycling.

The from scratch fits would include numbers to take away as well as a fitting session once the bike is purchased and built. Then maybe a follow-up, I'll decide about that when I decide on price.

Thanks again for all the feedback.