This would *really* annoy me assuming they don't offer it to those already registered. Plus, it the registration fee is $20 and they're offering a free jersey, seems they would be negative on fundraising for all of the new riders. A consideration given that this is supposed to be a fundraising event.
I had a cell phone company do this to me what I was *out from under contract* - we're sorry, but since you already have service with us, you'll have to pay more for a new phone even though you paid more so you would have a one year contract and not be under contract very long. We're sorry we screwed up and didn't put the insurance on it that you requested, but tough. GRRRRRR. I changed companies the next day.
Most days in life don't stand out, But life's about those days that will...