Quote Originally Posted by girlontheroad View Post
Selene Yeager at Bicycling Magazine did a post on this exact issue with the same perspective. She got flack for the picture she posted in it but took responsibility for it pointing out that it was from the interbike website and showed what she was talking about. She makes the further point that this is not a good way to attract women consumers who make up 42% of the market.
http://bicycling.com/blogs/fitchick/...-to-interbike/
Thanks for the link. I agree with every word she wrote. I also agree with SheFly that it's a much more widespread practice (sigh, I'm sure the camera companies, when they have their big show in Vegas, are also using a lot of T&A to show off their stuff, same is true in the ski/snowboard industry and even the SHOT show - which is all about the shooting sports industry) and that the bike companies may not be the ones doing the actual hiring, but until the bike companies hear from the 42% of the market, in force, that we don't like it and that we do put our money where our mouth is, it isn't going to change.