The coverage was bad. I posted a link to an article in The Guardian where the BBC blames a company affiliated to the IOC for it. That company was blaming Twitter for the lack of information yesterday...
The teams wear the same jersey and shorts, but the teams are smaller. In races and stage races, you would see teams of 9. In the Olympics, the format is more restrictive in the number and the criteria to qualify. Great Britain, the US, the Netherlands had 4 women each in their team. Other teams had 3 (e.g. Brazil), 2 and even just 1. Sometimes sponsors require the riders to use their team bikes (or a bike provided by the sponsor), and it seems the same goes for helmets. Most national cycling federations are probably poor, so this works well for most countries. In the worlds, you will see the same.
I was looking through the pictures from yesterday and it seems most of the riders of Lululemon Specialized were using red helmets and the bright red bike: Evie Stevens (US), Ina Teutenberg (Germany), Clara Hughes (Canada), Emilia Fahlin (Sweden)... Ellen Van Dijk (Netherlands) was not -- she had a black S-Worlks.




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