Slinkedog,
I fitted a pair of Specialized Shims to my brake hoods a few months ago - made the world of difference - just 20mm can make the reach much more comfortable and downhill descents feel much safer now!
They're easy-peasy to fit, takes mere seconds. The shims have a self-adhesive backing, you just peel off the paper, pull on the brake and insert the shim into the gap. (Full instructions come in the packet).
Looking at some of the WSD bikes, some manufacturers actually use shims, rather than fitting shorter reach brake hoods.
Here's a link from Specialized: http://www.specialized.com/bc/SBCEqP...jsp?spid=14922
You should be able to pick these up off-the-shelf - any store that stocks Specialized accessories should have them.