I have a custom set with specs that were recommended by Sadie Kate and Jobob. Velocity Aerohead rims, Sapim double butted spokes (20 1x front, 24 2x rear) and White Industries hubs. My husband has basically the same wheelset, too, but with Wheelsmith spokes). We both love them and they have been maintenance free. Both were built my master wheelbuilders. There's nothing all that bling about them (although I do think the hubs are pretty), but I wasn't going for that look anyway.