I work for a Trek/Felt/Gary Fisher dealership and it's the same for almost every bicycle manufacturer. The numbers that were forecast for 2010 fell way below the actual demand.

Dealers weren't putting in large orders so they cut production short for most lines.

If anyone is in the market for a bike I would highly suggest buying as soon as you can because most shops won't be able to even order another in your size/color.

I've heard that 2011 bikes are being released earlier than expected if the demand keeps coming and dealers can't keep enough product in stock.

It's funny to say that this is actually a GOOD problem to have. It shows there are a lot more people getting back into cycling