I agree with the other 2 posts in that some people will go all out and get the $8000 titanium, pro team bike whereas others will get the $200 off of craigslist. In some sense it's what your budget allows. Both are fine paths.
However, I think you are sorta asking what a decent median path not the crazy extreme path..
I'm not sure of pricing these days but a brand new "decent" road bike will likely cost you about $1k-2.5k. Decent is assuming 105 level components. YOu might be able to find some last season bikes on sale and it might be a bit lower
In this market, you can also get a nice used road bike for under 1k if you don't mind a few miles on it. For bang for your buck, a used road bike is a better deal but *only* if you know what you're looking for as far as sizing, materials, quality, and the general "how used is it" type of stuff.
The 1k-2k range is probably a good range to stay in for a first road bike for most folks until they get some miles under them and then decide who they are as a cyclist (cross, roadie, touring, commuter, etc). Then like most of you'll end up either upgrading to a different bike w/ better frame n better components or buying a different bike for a different adventure 
Go test ride bikes, all sorts of bikes and you'll also start to figure out some of this too.
Hope that helps.
Push the pedal down watch the world around fly by us