Is this for your office specifically? If I remember correctly, you work for a bike advocacy organization, so in that case, is the brochure for the more general public? Seems like you need to know your audience better. Or at least, I don't understand who your intended audience is from your original post.

If the brochure is for a targeted audience of people who work in offices, then it seems like it could be geared toward commuting to and from work by bike. Or at least making bike commuting part of their weekly routine.

If the brochure is for the general population who might not work or who might not consider cycling to work, then perhaps the cycling for errands would be a good angle.

It seems like the big goal is to get people to think of cycling as one of their transportation options. People won't change their habits unless they want to. But for those who want to, such a brochure could be just what they need to try it out.