It is very good stuff!
New Belgium does an amazing amount of bike advocacy. There are some hilarious videos on Youtube. Just search New Belgium and Bikes.
They also host a great bike festival that travels all over the country. I can't get to their site from work, darn, or I post some links.
Go to the New Beligium brewery site and check it out!
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Thread: Trader Joe's Find
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02-26-2010, 01:27 PM #1
Don't whine
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"If Americans want to live the American Dream, they should go to Denmark." - Richard Wilkinson
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02-26-2010, 05:25 PM #2
be nice
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I luuuurve Fat Tire. Hope you enjoyed it!
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02-26-2010, 05:54 PM #3
never tell me the odds.
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Yes, they were a major sponsor of the MS society ride I did last year, and offered up to 2 tap beers free for every rider (21+, of course) after the first day of riding. I've tried a few of their brews and enjoyed them, but I do think Fat Tire is still my favorite.
Originally Posted by KnottedYet
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02-26-2010, 06:04 PM #4
Amazon biker
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oh oh oh! lucky your, If they had it around here ( Trader's Joe and Fat Tire Ale) I would buy a case or so and I don't even normally like or drink a lot of beer and ale.
marni
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02-26-2010, 06:17 PM #5
Don't whine
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I'm home, so it's LINK TIME!!!!
New Belgium home page: www.newbelgium.com
Tour de Fat: http://www.newbelgium.com/tour-de-fat OMG, if you can get to a Tour de Fat, GO GO GO!!!! It is such a hoot! And the Ten Commandments are words to live by!
Team Wonderbike: http://www.newbelgium.com/team-wonderbike Be sure to watch the video at the bottom of the page!
Urban Assault Ride: http://www.newbelgium.com/urban-assault-ride I haven't done it, but I've watched parts of it. Looks like great fun!"If Americans want to live the American Dream, they should go to Denmark." - Richard Wilkinson
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02-26-2010, 06:30 PM #6
What's over that hill?
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I found their site after your first post, and it is great! I am really looking forward to drinking the ale, but it is a huge bottle Originally Posted by KnottedYet
Trader Joe's, at least locally, only sells it in individual 22 ounce bottles
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02-27-2010, 04:44 PM #7
Less wind, more breeze.
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There is a New Belgium about 30 min from here, and man is it fun! They are HUGE promoters of commuting and cycling, Went to our first Tour de Fat last year- over 12,000 people, which was crazy. Luckly DH & I were in the 1st 1,000 or so, so we actually got to ride, not walk our bikes on the 8 mi loop. AND we got beer w/o having to wait in line forever. I guess it pays to be there an hour and a half before the parade began. http://www.youtube.com/watch?v=heQojMf_4CM Originally Posted by KnottedYet
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