Snow (which we don't get much of) and particularily black ice is a hurdle. In the winter, I tend to bike regularily on weekends when there's daylight..even though I do have bike lights. I like to see alot more ahead of me in advance where I'm going and if will hit an icy patch. However will do short distances during the wk. if it's dry.
I cycle in temp. down to approx. -5 to -10 degrees C. I cut down my distances to under 20 kms. per ride.
After all, we don't have a car and there are certain errands to be done by bike.
If I really spent more effort to wear/buy certain clothing to be alot warmer, it still wouldn't solve the problem of fear of snow/ice. Don't have studded tires. Probably will not get them.
Maybe you could partner up with a local outdoor apparel/sportswear store on the clothing side.
Offer a group lunch hr. short bike ride..so that people can try it together. A pre-Christmas ride might kick in the spirit with hot chocolate afterwards. (is hot chocolate typically Norwegian???) Would I join in such ride --sure!
I've been at a workplace where during Bike to Work Week, there was an organized group bike ride in a lovely local park nearby with a path. 8 people in the group. But this was in the late spring.



Reply With Quote