If you'd like a lot of 10K inspiration, check out this link:

http://www.vancouversun.com/sunrun/index.html

The Sun Run is 10 K race in Vancouver in April. Last year there were 59,800 people in the race. Three years ago, when I first did it, I did not seed myself properly and ended up waiting over 40 minutes before crossing the START line, which means that who had won the race was already won by then.

They provide lots of good tips on their web site for first-times and intermediate runners.