that is a poor ad if they are trying to sell to woman because it says nothing about the clothes, and a poor ad if they are trying to sell to men. I mean, would a guy think he's sexy like a female if he buys PI clothes or something?

anyway I'll be writing to let them know I'm disappointed.

The "Contact us" email from the PI site is: info@pearlizumi.com.

Maybe that'll get them some spam, too.