Welcome guest, is this your first visit? Click the "Create Account" button now to join.

To disable ads, please log-in.

Shop at TeamEstrogen.com for women's cycling apparel.

Page 2 of 2 FirstFirst 12
Results 16 to 30 of 56

Hybrid View

  1. #1
    Join Date
    Jun 2002
    Location
    Mrs. KnottedYet
    Posts
    9,152
    Quote Originally Posted by Misandal View Post
    not only was I SHOCKED but I couldn't even tell what they were advertising or who they were advertising it to. Whoever their marketing people are really missed it on that one.
    Back in the day when I worked in design this was drummed into our tiny little heads "remember your target audience"

    What were they thinking?

    They missed one audience (men who like bQQbs) and offended the other (us) and did not even identify the product.

    Somewhere in an advertising firm I imagine that heads are rolling as we speak
    Fancy Schmancy Custom Road bike ~ Mondonico Futura Legero
    Found on side of the road bike ~ Motobecane Mixte
    Gravel bike ~ Salsa Vaya
    Favorite bike ~ Soma Buena Vista mixte
    Folder ~ Brompton
    N+1 ~ My seat on the Rover recumbent tandem
    https://www.instagram.com/pugsley_adventuredog/

  2. #2
    Join Date
    Mar 2007
    Location
    Seattle, WA
    Posts
    423
    I wonder if this is from CP+B (Crispin Porter + Bogusky). They've done a good bit of work for Peal Izumi in the past, including the We Are Not Joggers campaign, which got a lot of praise in the agency world. On the other hand, they also did some awful work for Nike that got them pretty widely mocked (and then fired by Nike).

    This one is a definite miss, though. Feh.

 

 

Posting Permissions

  • You may not post new threads
  • You may not post replies
  • You may not post attachments
  • You may not edit your posts
  •