- Women's bib shorts: STOCK THEM!!!!

- Carry a wide variety of saddles (men/women/unisex), and try to provide customers with a return/exchange program for trying them out.

- A wide price range of bikes: while it's a great place for racers, the shop that sponsors my team is like the luxury car dealership of bike shops, so I end up hardly ever recommending it to newbies who don't want to spend their life savings on a carbon fiber speed machine.'

This is all I can think of for now.

P.S. Bike mechanics (male and/or female) that are easy on the eyes help, too