I also thought, at first, that all the kippy gear was a little much.
It grew on me after watching DH fly up the hill ahead of me in his rainbow check jersey and cute black bike shorts, while I agonized behind in a cotton T and sweat shorts.

I can't even imagine cutoffs.

I used the purchase of new clothes as a "reward" for getting serious. I have been building up the rewards.

If you go onto either of these two sites, you can find gear on sale or at outlet prices (look in the outlet section) and find a bargain.

Also, I've gone down to my local consignment/thrift store and found a soccer jersey (similar to a cycle jersey, just no pockets) and a rain pullover for like, five bucks.

On the food issue, I am also seeking alternatives to processed bars and gels - many good ideas here.

Indy