good signs..

[Deanna]

Not too fond of the ads, but hopefully the bill in our state assembly mandating a 3 foot pass cushion for cyclists will pass. A few traffic tickets should help people remember!

[Tri Girl]

I don't know... the ads could be confusing if you don't know what they're after, but I commend them on at least trying to get the word out. You'd never see signs like that around here (why inform motorists of minor things like the law?) Sad, because we actually passed the 3 feet law last year- not that it was made public info or anything. I didn't find out until last month that it passed last May. Hey- way to get the word out...

Chastise me, but I kinda like the ads.

[mimitabby]

This is pretty new for us too, but Seattle likes to think it is progressive, so maybe we're setting a trend!

[teigyr]

I saw those signs and didn't even realize what they were for! I was the clueless Seattle resident who didn't even realize there was a 3' rule. I think the ads, while I love the sentiment, are ineffective for that reason. It's great that it's out there but they seem a bit busy and the average motorist will have no idea what they mean.

It's a start though though I think they could've done way better!

[annie]

Might be ok if they were a TV ad that explained what they were about....... but the billboards? Yikes!! How many people are going to realize what they are trying to say? Good intentions, not good results, IMHO.

Annie

[pooks]

Good point, Annie. They might be funny on television, but they're dreadful for billboards.

[7rider]

Well, to give a nod to the advertising company.....
The point that they are (perhaps initially?) trying to drive home is...
3 feet.
3 feet.
3 feet.
Simple message.
3 feet.
That is the point they are hitting you over the head with a 2 x 4 - and in that respect, it's pretty effective.
But what does 3 feet mean?
It plainly means something to someone in a car, because the pictures are taken in a car.
It is then, that you come to the conclusion ... 3 feet....space between car and bicycle.
Would it be more effective to show a picture of a car next to a bike with "3 feet" spray painted on the car? Probably not. Folks might interpret that as - bikes keep 3 feet away from cars (not the other way around...which is the point of the board). That would just add fuel to the fire of "bikes off the road."
So, me...I'd give the ad a "B". It's a hard message to get across in one picture. "A" for effort...."C" for execution. "B" total score.