With the cycling cafe idea. There was an article in Bicycling Australia on this Melbourne place called Cafe Racer, which is apparently very cycling friendly, has lots of bike racks, good food and good coffee. I am dying to check it out when i go to Melbourne on holidays in December. Apparently its right near the city on this road called beach road which is more than 100km long and attracts 100s of cyclists every day. Here's the killer - even Robbie McEwen goes there when he's in town!!! I'll let you know how it goes and if there's anything you can learn from it.