Toss this around since last week, I guess I will give my 2 cents. I would go by quality frame and components before color. When looking for the best bike for me, I thought I would get the Allez Comp. I like color and was not crazy about a black and white bike. Then tried the Dolce Comp - a gorgeous shade of RED and was so happy to find it fit me so much better than the Allez. However, if the Allez fit me better, I would have taken it despite not being crazy about the color.

~JoAnn