I saw this article (from Bicycle Retailer) today and was astonished: http://bikeshopgirl.com/2011/10/boot...are-a-turnoff/
I suppose that's also partly because I have this notion that Interbike/Eurobike etc. is a heaven for techies, with really clued up exhibitors. I guess I shouldn't have been surprised as it confirms my experience that cycling is still a very male-dominated and centred activity. $100 a day doesn't sound particularly well paid to me though.



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