another lesson I learned while running: vary your route. Don't follow the same path/direction/time every time you go out. If someone has evil intentions they'll learn your route and then find the spot to "lay in wait" as it were. Sometimes it may be something as simple as riding your route backwards several days a week or leaving 5 mins earlier/10 mins later etc.
Life should NOT be a journey to the grave with the intention of arriving safely in an attractive and well preserved body, but rather to skid in sideways, champagne in one hand, strawberries in the other, body thoroughly used up, totally worn out and screaming: "Yeah Baby! What a Ride!"