I saw the ads for RoadID in magazines, but found something cheaper.
On EBay, I searched for pet id tags, or similar. I found a seller with more than a dozen styles of tags including ones that look identical to the metal part of RoadID.
The tags don't come with bands, but you can make your own. The cost of 3 tags was less than US$10 (incl. shipping) and included engraving - I have my name, hometown, and two emergency contact numbers on each tag.
I made up a wrist band with some elastic and wear it all the time when riding.



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