I wouldn't really put cycling up high on my priority list of fun things to do for a work event either. It's not that easy to socialize while cycling and people should be relatively evenly matched. (Oh, and laser tag is FUN
It's a pity not more bicycle for transport, though. I've often wondered what exactly it is that keeps people from cycling to work, when I hear their tales of woe about driving, not finding parking, etc. etc. One thing that does help is making cycling very high-profile, so that it becomes, if not the norm, at least accepted as a real possibility for normal people and not just for the lean and mean training crowd. When my workplace moves back to our old building in May there'll be a drastic reduction in the number of parking spaces. That will be... interesting.
Winter riding is much less about badassery and much more about bundle-uppery. - malkin
1995 Kona Cinder Cone commuterFrankenbike/Selle Italia SLR Lady Gel Flow
2008 white Nakamura Summit Custom mtb/Terry Falcon X
2000 Schwinn Fastback Comp road bike/Specialized Jett