Out of the gym and onto the road - Ideas wanted.
Hey guys - thought I'd pick your brains. My club is full of men - in fact I'm the only woman but a few of the more progressive members, me included would really like to get some more women involved, even if only to stop the Friday night social meeting turning into big beer drinking sessions :p
Has anyone got an good ideas for how we can go about attracting some more women, advertising campaings, introductions session etc.? How can we convince women to get off the exercise bike in the gym and come out for a ride in the fresh air instead?
Ultimately it would be nice to get some women who race, but just girls on bikes would be a good start.
I'd love to hear your thoughts.
How about a cycling clinic for women???
Most of the women I know like to learn everything before they jump into an activity. Hosting a cycling clinic where you teach a specific skill may be a big draw. Again, keeping it to only women creates that "safe environment to fail" and may draw more in. It would be fine if some of the less intimidating men taught along side you as you don't want to create the illusion of an all girls club. You could plan short social ride after the clinic where they can use their skills and see how fun it can be. Then give them a copy of the schedule and invite them. Afterwards, make it a point to call each participant and get feedback and invite them to come ride with the group.
Good luck! :D
Post, talk, just get out there
I bet there are a lot of other women out there wanting the same thing as you . . . other women riding partners. Someone has to take the first step and let everyone else know this fact. A flyer, like missliz suggested, is a great start. Just get the word out and I'm sure you will find your riding group! Go out and get them, MightyMitre!
PS ... I watched the Paris Roubaix on TV this weekend. Those cobblestone sections look like hell to ride on! Petegem (BEL) was first but "Eki" (RUS - USPS) was third!
location location location
I too love the social aspect of "spinning". When I lived in the South (large city) most of the "spin" classes I attended were held at local bike shops. Cyclists would bring their own bikes and trainers and "let the wild rumpus start"(bonus points to moms who can spot that quote!).
I now live in a smallll town in the Midwest and can totally relate to the....what did Irulan call them..."Latte crazed soccer moms..." thing. ;P ( "Not that there's anything wrong with that")I just sort of feel....sorry for them. You start to chat about the joys of being in the great outdoors with the wind in your hair, and they get that "deer in the headlights" look. Sad, really.
Re: location location location
Quote:
Originally posted by pedalfaster
You start to chat about the joys of being in the great outdoors with the wind in your hair, and they get that "deer in the headlights" look. Sad, really.
you hit the nail on the head, pedalfaster!!!
Add mud falling off your cleats to the equation....
Irulan
Now, back to more important stuff...
I find the shoe thing facinating too- I was asking the instructor at my new gym about the pedals on the spin bikes, she was all in Pearl Izumi and muddy mt bike shoes, looked like she rode, but utterly clueless. My LBS guys tell me they sell high end shoes to "latte crazed soccer mom's":p all the time- we decided it's like the giant SUVs, a fantasy life prop. I live at the plantation in the mud and bugs half the year, and know a Lincoln Navigator wouldn't make it a hundred yards on dirt, But the same people have those, or the pretty Lexus, or whatever. Consumer goods with a certain image are so much easier than actually risking an adventure. How many Jeep Wranglers with 30 inch tire packages never taste dirt either? Cigarettes are marketed the same way- for every one of a certain number of self images, there is a brand and an image. That's how smokers start in high school, it's so alluring and easy to buy the promise and image of sex and fun (Newport!) and friends and sophistication (Benson and Hedges)- Sidis are self image on the credit card for some people. Thats why they carry them around, there's no self image if nobody sees it to reflect back. And no nasty road rash.
So they are in the woods after all, just need us to hear them fall.
missliz