Awareness Test

[Artisan]

A gal on my local bike forum posted this today. I found the results interesting, I unfortunately failed the test. :(

http://www.dothetest.co.uk/

[Grog]

Does the fact that this has been posted three times in two days mean something about awareness on this forum? :D Just kidding.

I think it's great that more and more people watch it.

[Artisan]

Haha, I guess it does. I did a search for it the link here and did not have anything come up. I haven't been keeping up with this forum as much as I would like. Next time I'll use more key words to search prior to posting.

[Geonz]

More likely a testimony to, oh, subject heading challenges and just how popular this thing is!

It is, in fact, a direct steal from Right Here in Shampoo-Banana. That attention movie has been circulating - not too widely, though, and with all kinds of copyright warnings on its website.
http://www.viscog.com/ is the commercial location for the materials. From the bikebiz site: "In fact, the idea was first filmed in 1999 by Professor Daniel Simons of the University of Illinois. It’s sold as a DVD instructional video by Viscog Productions of the US.

BikeBiz.com has talked to Professor Simons. He's upset the ad producers didn't approach him for his blessings. He told BikeBiz he would not have requested a fee." http://www.bikebiz.com/news/29436/TfLs-viral-ad-is-a-rip-off (Frankly, I wouldn't have thought that based on all the warnings.)

He also said he'd have helped them design something a little more original (snork!) and more attuned to bicycling. Perhaps some version of this little clip, where viewers are highly unlikely to notice something gonig on further away from the center line, which would be rather pertinent to explaining the importance of lane position. See: http://viscog.beckman.uiuc.edu/djs_lab/demos.html and look at the very last group of videos.

[Grog]

Thanks Sue for the additional links. I find this research quite cool.

[kelownagirl]

Does the fact that this has been posted three times in two days mean something about awareness on this forum? :D Just kidding.

I think it's great that more and more people watch it.

LOL... :D:D:D:D

[Dianyla]

I was just talking to someone about the phenomenon of Inattentional Blindness (http://en.wikipedia.org/wiki/Inattentional_blindness) earlier today.

If you enjoyed this, you might really enjoy the book Deep Survival (http://www.amazon.com/Deep-Survival-Who-Lives-Dies/dp/0393052761). It talks a lot about the silly tricks our brains play on us.